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Mr. Ajay Kumar – Award-Winning Global Indian Fashion Designer

When Art And Fashion Collide At Lakme Fashion Week Summer Resort 2019

When Art And Fashion Collide At Lakme Fashion Week Summer Resort 2019

February 3rd, 2019
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When art and fashion collide at Lakme Fashion Week Summer/Resort 2019

Lakme Fashion Week 2019 Designers from the ‘Art Meets Fashion’ segment of the Lakme Fashion Week ‘19, had (from Left) Yavi put models in a fantasy forest; Ajay Kumar had water projecting on the models; and Helena Bajaj Larsen (seen in the background) did a live painting gig during her show.


Underwater wonder

Another installation used one of the elements of nature to convey a message. Six models clad in white overalls stood before a projector that displayed scenic blue waters flowing, the shadows of which were strewn across their faces and body. With Indian colours and motifs, the print-on-print brand of Ajay Kumar has Indo-western silhouette patterns as well. "Water surrounds us. Fashion tries to be relevant and keep up with current affairs. Our brand wants to convey such issues through our prints," says the owner of the eponymous brand. "I'm a nature lover and this collection is very close to me. I try not to focus on the negative aspects of issues of this world. Instead of showing polluted waters I'd rather show flowing blue water that inspires people."


Author: Dyuti Basu, Yoshita Rao


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