Designer Talk - Mr. Ajay Kumar

 “I would say Indian men are becoming more and more experimental by the day. They are adopting new trends, new looks because they are travelling, because they are becoming more social.”

THE CONCEPT

“Benares, the golden dawn of time eternal, is a collection that talks about the rich history of Benares. I wanted people to feel the essence of the city. This collection is an ode to all things beautiful and sensual that make Benares what it is.”

THE MUSE
"Ranveer Singh is talented, energetic and flamboyant. He has matured as an actor and so has his dressing sense. I would love to have him wear my clothes as he’s a true reflection of my brand — the clothes that are made for globe-trotters, shining personalities and social celebrities who wish to stand out — vibrant and colourful yet mature."

TREND TO TRY (IF YOU DARE)
The biggest trend for this season is bell trousers for men with lots of print and embellishments.

STYLE RULE
Never be afraid to experiment with what’s trending — you’ll always find something to take away from it.

INDIA’S MOST FASHIONABLE
Saif Ali Khan is a true style icon. He manages to strike a fine balance between royalty and fashion and knows what suits his style persona.

END THIS TREND NOW!
Layering with knitted polo T-shirts.

THE FUTURE OF FASHION
Indian fashion is becoming more global. While Indian designers have their own individual style, many of the silhouettes and colours are inspired by global trends. We are becoming unified, yet we are able to distinguish ourselves on a global platform through our rich heritage, prints, textiles and craftsmanship.